Your brand identity is what makes you instantly recognizable to your customers.

At Phibious Group Vietnam, we believe in the power of insights to drive better decision-making. Our INSIGHTS services are designed to harness the potential of proprietary data to unlock actionable insights that empower brands to make smarter choices about their marketing and commerce strategies. Our approach is both playful and thoughtful, as we dig deep into the data to uncover valuable insights that can help your brand succeed in the competitive landscape.

Let's take a closer look at the specific INSIGHTS services we offer

eCommerce Category Scan

Our eCommerce Category Scan service helps brands understand their position in the market by providing a comprehensive analysis of the competition. We analyze the performance of your brand, along with your key competitors, to identify strengths and weaknesses in your category. This information can be used to optimize your marketing and sales strategies and gain a competitive edge in the market.

eCommerce Data Subscription

Our eCommerce Data Subscription service provides access to real-time data on your brand and your competitors. This data can be used to track the performance of your eCommerce site, monitor changes in the market, and identify trends in consumer behavior. With this information at your fingertips, you can make informed decisions that drive growth and success.

Online Consumer Surveys

Our Online Consumer Surveys provide valuable insights into consumer behavior and preferences. We conduct surveys to understand how consumers perceive your brand, as well as their attitudes and behaviors toward your products or services. This information can be used to inform your marketing and sales strategies, improve customer engagement, and drive revenue growth.

Consumer Insighting

Our Consumer Insighting service provides a deep dive into the psyche of your target audience. We use a variety of research methods to gain insights into consumer behavior, including ethnographic research, focus groups, and in-depth interviews. These insights can help you understand the motivations and needs of your target audience, and inform the development of marketing and sales strategies that resonate with them.

Campaign Tracking

Our Campaign Tracking service helps brands measure the effectiveness of their marketing campaigns. We track the performance of your campaigns across multiple channels, including social media, email, and search. This information can be used to optimize your campaigns, improve engagement with your target audience, and drive better ROI.

In conclusion, at Phibious Group Vietnam, we understand that insights are key to driving growth and success in today's competitive marketplace. Our INSIGHTS services combine playful and thoughtful analysis of proprietary data to deliver actionable insights that empower brands to make better decisions about their marketing and commerce strategies.