CHALLENGE

Redesign Kaokao's platform to allow their consumers to go beyond discovering; to compare prices, buy and earn cashback for all their beauty needs within 6 months.

APPROACH

Define consumer needs analysis and construct cashback system.

Design and engineer system to deliver live-pricing updates and define parameters for product comparison across numerous stores on Lazada, Shopee and Tiki.

Integrate with marketplace APIs to streamline reconciliation of orders from customers.

Create finance system to deliver cashback rewards to customers.

WORK

• System architecture
• UIUX
• Platform development
• SEO
• CRO

RESULTS

Delivered product with complete functionality within 4 months

>60% Conversion rate improvement

Visit the website at https://kaokao.vn